Director of Site Merchandising Recruiter

What We Place

What Does a Director of Site Merchandising Do?

The Director of Site Merchandising owns the day-to-day execution and strategy of product presentation, discovery, and placement across the website, driving conversion and revenue through expert digital curation.

At most eCommerce companies, the Director of Site Merchandising is the primary owner of how products are discovered and presented online. They manage site search, category pages, navigation, and promotional placement and lead a team of merchandising managers and coordinators. They report to a VP of eCommerce or VP of Site Merchandising.

Core Responsibilities

Lead site merchandising strategy and execution across product categories
Manage site search relevance, ranking rules, and navigation taxonomy
Optimize category pages, product placement, and cross-sell and upsell strategies
Develop and execute the promotional and seasonal merchandising calendar
Manage and develop a team of site merchandising managers and coordinators
Use analytics to evaluate merchandising performance and drive continuous improvement
Partner with buying, UX, marketing, and technology on site improvements
Support A/B testing programs for merchandising strategies and page layouts

Why eCommerce Placement

Why Use a Specialized Merchandising Recruiter?

Unlike generalist recruiters, every search we run is focused exclusively on digital commerce talent. We know the roles, the platforms, and the people.

Merchandising-Specific Network

Our pipeline includes experienced site merchandisers who understand both the art and science of digital product curation.

Platform Knowledge Screening

We evaluate hands-on experience with eCommerce platforms and merchandising tools, not just job titles.

Retail Instinct and Data Fluency

The best site merchandisers blend merchant intuition with analytical rigor. We screen for both.

No Placement, No Fee

Contingency model. You only pay when we successfully fill the role.

Compensation Benchmarks

Director of Site Merchandising Salary Ranges

Compensation varies by company size, scope, and geography. These ranges reflect current US market conditions across our placement history.

Director of Site Merchandising — Base Salary Benchmarks (US)

$110K-$140K

Mid-Market Brand
($50M-$200M revenue)

$140K-$175K

Large Retailer
($200M-$750M revenue)

$175K-$210K+

Enterprise Retailer
($750M+ revenue)

* Base salary only. Total compensation may include annual bonus and equity. Contact us for current benchmarks specific to your sector.

Candidate Profiles

What We Look For in a Director of Site Merchandising

Strong Directors of Site Merchandising are detail-oriented operators with a strategic eye. They know how small changes in product placement and navigation can move conversion meaningfully and they use data to prove it.

Must-Have Qualifications

5+ years in site or digital merchandising with 2+ years in a Director or senior Manager role
Deep hands-on experience with site search, navigation, and category page management
Proficiency with eCommerce platforms and merchandising tools
Strong analytical skills, comfortable with conversion data, heatmaps, and A/B test results
Experience managing a team of merchandising managers or coordinators
Strong cross-functional collaboration with UX, technology, buying, and marketing
Experience with promotional planning and seasonal merchandising calendars
Ability to balance data-driven optimization with strong merchant instincts

Client Feedback

What Hiring Companies Say

eCommerce Placement's work quality distinguishes them from other providers. They helped us hire four candidates within four months and excelled at listening to our needs.

VP of Human Resources

National Retail Brand

They helped us find and place multiple eCommerce team members who became some of our best hires. They scoped our roles well and consistently presented the right level of candidate.

Chief Marketing Officer

DTC Consumer Brand

Unlike generalist recruiters, their team understood exactly what our eCommerce business needed. Every candidate they sent could do the job on day one.

CEO

Mid-Market Online Retailer

Common Questions

Frequently Asked Questions

How is a Director of Site Merchandising different from a VP of Site Merchandising?

The Director typically manages day-to-day execution and a smaller team, while the VP sets broader strategic direction and may have cross-functional responsibility. At smaller companies the Director may carry VP-level responsibilities. We will help scope the right level for your organization.

Does this role require a retail buying background?

Not necessarily. Strong Directors come from digital analytics, eCommerce operations, and retail buying backgrounds. What matters most is a combination of data fluency and merchant instinct.

How long does a Director of Site Merchandising search take?

Most searches take 5-8 weeks from kickoff to accepted offer.

Do you place site merchandising Directors for marketplace businesses as well as DTC?

Our primary focus is website merchandising for owned-channel retailers and DTC brands. For marketplace merchandising roles, our Amazon and marketplace practice is better suited.

What is your fee?

Contingency model. No placement, no fee. New clients receive a 10% discount on their first placement.

Hire a Director of Site Merchandising Who Drives Conversion Through Expert Curation