Paid Search Manager Recruiter | eCommerce Paid Search

What We Place

What Does an eCommerce Paid Search Manager Do?

The eCommerce Paid Search Manager owns the strategy and execution of Google Shopping, Performance Max, and paid search campaigns, driving qualified traffic to the site and optimizing for revenue, ROAS, and CAC.

Paid search in eCommerce is distinct from lead-gen or B2B paid search. It requires deep knowledge of Google Shopping feed management, product segmentation, bidding strategies, and how paid performance connects to overall eCommerce metrics. This role typically reports to a Director of Digital Marketing or Director of eCommerce.

Core Responsibilities

Plan and manage Google Shopping, Performance Max, and paid search campaigns
Manage product feed quality, segmentation, and optimization in Google Merchant Center
Develop and execute bidding strategies to hit ROAS, CAC, and revenue targets
Conduct keyword research, ad copy testing, and landing page optimization
Manage paid search budgets and pacing across campaigns and product categories
Analyze performance using Google Ads, GA4, and attribution tools
Coordinate with SEO, CRO, and merchandising teams on cross-channel strategy
Stay current on Google Ads product updates, automation features, and best practices

Why eCommerce Placement

Why Use a Specialized eCommerce Paid Search Recruiter?

Unlike generalist recruiters, every search we run is focused exclusively on digital commerce talent. We know the roles, the platforms, and the people.

eCommerce-Specific Screening

We understand the difference between a strong B2B PPC manager and a true eCommerce paid search specialist. Our screening reflects that.

Feed and Shopping Expertise

We specifically evaluate Google Shopping and feed management depth, skills that generalist recruiters often miss.

Performance Track Record Focus

Every candidate we present can demonstrate measurable ROAS and revenue impact from their paid search work.

No Placement, No Fee

Contingency model. You only pay when we successfully fill the role.

Compensation Benchmarks

eCommerce Paid Search Manager Salary Ranges

Compensation varies by company size, scope, and geography. These ranges reflect current US market conditions across our placement history.

eCommerce Paid Search Manager — Base Salary Benchmarks (US)

$65K-$90K

Associate / Early Manager
(2-4 years experience)

$90K-$120K

Mid-Level Manager
(4-7 years experience)

$120K-$150K+

Senior Manager
(7+ years, large budgets)

* Base salary only. Total compensation may include annual bonus and equity. Contact us for current benchmarks specific to your sector.

Candidate Profiles

What Makes a Strong eCommerce Paid Search Manager?

Top eCommerce Paid Search Managers understand Google Shopping inside and out and can connect paid performance to overall eCommerce health. They are analytical, test-driven, and obsessed with efficiency.

Must-Have Qualifications

3+ years of paid search experience with a focus on eCommerce and retail
Hands-on Google Shopping and Performance Max campaign management experience
Proficiency in Google Merchant Center: feed management, product segmentation, and troubleshooting
Strong analytical skills, comfortable in Google Ads, GA4, and attribution platforms
Experience managing meaningful paid search budgets ($1M+ annually preferred)
Demonstrated track record of improving ROAS and driving revenue growth
Understanding of how paid search integrates with SEO, CRO, and merchandising
Google Ads certification preferred; hands-on results matter more

Client Feedback

What Hiring Companies Say

eCommerce Placement's work quality distinguishes them from other providers. They helped us hire four candidates within four months and excelled at listening to our needs.

VP of Human Resources

National Retail Brand

They helped us find and place multiple eCommerce team members who became some of our best hires. They scoped our roles well and consistently presented the right level of candidate.

Chief Marketing Officer

DTC Consumer Brand

Unlike generalist recruiters, their team understood exactly what our eCommerce business needed. Every candidate they sent could do the job on day one.

CEO

Mid-Market Online Retailer

Common Questions

Frequently Asked Questions

Do eCommerce paid search managers also handle paid social?

Sometimes, depending on company size. At smaller brands one person may own both paid search and paid social. At larger organizations they are separate roles. We will scope the responsibilities with you and find candidates who match your specific needs.

Is Performance Max experience required?

Increasingly yes. Performance Max has become central to Google Shopping strategy. We prioritize candidates with hands-on PMax experience and an understanding of its implications for Shopping campaigns.

Do you place paid search managers for DTC brands specifically?

Yes. DTC is one of our core verticals. DTC paid search has unique dynamics around LTV, CAC, and subscription that we screen for specifically.

How quickly can you fill this role?

Most searches take 3-6 weeks. Strong paid search candidates are in high demand, especially those with deep Shopping and feed expertise.

What is your fee?

Contingency model. No placement, no fee. New clients receive a 10% discount on their first placement.

Hire an eCommerce Paid Search Manager Who Turns Clicks Into Revenue