eCommerce Growth Leadership Recruiting

Hire a Head of Growth Who Owns Acquisition, Conversion, and Revenue Expansion

eCommerce Placement exclusively recruits within digital commerce. We place Heads of Growth at DTC brands, online retailers, and eCommerce businesses across the US, Canada, and UK.

Start a Head of Growth Search
200+
Companies Served
100%
eCommerce Focus
US, CA, UK
Markets Covered
Contingency
No Placement, No Fee

What Does a Head of Growth Do in eCommerce?

The Head of Growth is the senior growth leader responsible for driving customer acquisition, conversion, and retention across digital channels, typically serving as the most senior growth practitioner in the organization.

The Head of Growth title is common at DTC brands and growth-stage eCommerce companies where the business needs senior growth leadership but the organizational structure does not yet call for a VP title. In practice, the Head of Growth carries significant responsibility: owning paid channels, CRO, lifecycle marketing, and growth analytics, often as a high-impact individual contributor or small team lead. They report directly to the CEO or CMO.

Core Responsibilities

  • Own digital customer acquisition across paid search, paid social, SEO, and affiliate channels
  • Lead conversion rate optimization and site experience improvements
  • Develop and execute lifecycle marketing: email, SMS, and retention programs
  • Manage growth budget with accountability for CAC, ROAS, and LTV targets
  • Build and run a growth experimentation program: A/B tests and channel experiments
  • Analyze and report on growth metrics: acquisition efficiency, payback period, and cohort performance
  • Partner with eCommerce, product, and creative teams on growth initiatives
  • Develop growth strategy and roadmap for presentation to CEO and investors

Why Use a Specialized eCommerce Growth Recruiter?

Unlike generalist recruiters, every search we run is focused exclusively on digital commerce talent. We know the roles, the platforms, and the people.

1

Growth Practitioner Network

Our pipeline includes hands-on growth leaders who have built acquisition engines at DTC and eCommerce brands, not just marketers with a growth title.

2

Stage-Fit Matching

Head of Growth hires need to match your growth stage. We calibrate candidate seniority and channel expertise to where your business actually is.

3

Full-Funnel Screening

We evaluate candidates across acquisition, CRO, and retention, not just paid media performance.

4

No Placement, No Fee

Contingency model. You only pay when we successfully place the right person.

Head of Growth Salary Ranges

Compensation varies by company size, scope, and geography. These ranges reflect current US market conditions across our placement history.

Head of Growth — Base Salary Benchmarks (US)

$130K-$165K
Early-Stage DTC Brand
($5M-$50M revenue)
$165K-$205K
Growth-Stage Brand
($50M-$200M revenue)
$205K-$245K+
Scaled eCommerce Brand
($200M+ revenue)

* Base salary only. Total compensation may include annual bonus and equity. Contact us for current benchmarks specific to your sector.

What We Look For in a Head of Growth

The best Heads of Growth are hands-on operators who can both execute and lead. They have a track record of growing eCommerce revenue efficiently and the analytical depth to back every decision with data.

Must-Have Qualifications

  • 5+ years in digital growth or performance marketing with senior ownership experience
  • Proven track record of scaling eCommerce customer acquisition profitably
  • Hands-on expertise across paid channels: Google Shopping, Meta, and paid social
  • CRO experience: A/B testing, funnel analysis, and landing page optimization
  • Lifecycle marketing knowledge: email and SMS strategy and segmentation
  • Strong analytical fluency: CAC, LTV, ROAS, payback period, and cohort analysis
  • Ability to operate as an individual contributor or lead a small growth team
  • Experience at a DTC or eCommerce brand in a relevant growth stage

What Hiring Companies Say

eCommerce Placement's work quality distinguishes them from other providers. They helped us hire four candidates within four months and excelled at listening to our needs.
VP of Human Resources
National Retail Brand
They helped us find and place multiple eCommerce team members who became some of our best hires. They scoped our roles well and consistently presented the right level of candidate.
Chief Marketing Officer
DTC Consumer Brand
Unlike generalist recruiters, their team understood exactly what our eCommerce business needed. Every candidate they sent could do the job on day one.
CEO
Mid-Market Online Retailer

Frequently Asked Questions

Is Head of Growth equivalent to a Director or VP level?
It varies by company. At early-stage brands it often carries VP-level scope with a lean team or IC structure. At larger organizations it may sit between Senior Manager and Director. We scope the role with you and match candidate seniority accordingly.
Should a Head of Growth own both acquisition and retention?
At most DTC and eCommerce companies, yes. Growth is a full-funnel function and the most effective Heads of Growth own CAC and LTV together. We prioritize candidates with both acquisition and retention experience.
Do you place Heads of Growth for early-stage venture-backed brands?
Yes. We place growth leaders at venture-backed startups, bootstrapped DTC brands, and mid-market eCommerce companies. We match candidate background to your growth stage, culture, and budget.
How long does a Head of Growth search take?
Most searches take 4-8 weeks depending on the seniority level and specificity of the mandate.
What is your fee?
Contingency model. No placement, no fee. New clients receive a 10% discount on their first placement.

Ready to Hire a Head of Growth?

Tell us about the role and we will be in touch within one business day.

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