eCommerce Placement recruits VP, Director, and Manager-level eCommerce talent for New York DTC brands, omnichannel retailers, digital agencies, and commerce SaaS companies. We know the NYC market: the talent pools, the compensation reality, and how to reach the senior people who are not answering job posts.
New York is the densest brand-side eCommerce market in the United States, and the most liquid. Talent moves constantly between DTC brands, enterprise retail, agencies, and commerce platforms, which means the pool is deep but nobody stays available for long.
The city's eCommerce economy runs on three overlapping ecosystems. There is the DTC cluster: Warby Parker, Glossier, Bombas, Harry's, Peloton, Rent the Runway, Etsy, and several hundred smaller brands, heavily concentrated in fashion, beauty, and consumer subscription. There is enterprise retail and luxury: Macy's, Bloomingdale's, Saks, Tapestry, Ralph Lauren, Estée Lauder, and the North American arms of the European luxury houses. And there is the agency and media layer that serves both, from independents to the holding company digital practices.
The practical consequence for hiring managers is that a New York candidate's resume usually spans more than one of those worlds. That is an asset when you need someone who can operate across channels, and a risk when you need deep single-channel depth. We screen for the difference rather than assuming brand names on a resume translate to the scope you actually need.
No other US market has this many eCommerce teams per square mile. That means real candidate depth at every level, and it also means your competitors for talent are down the street rather than across the country.
NYC base salaries for eCommerce roles run roughly 10 to 20 percent above the national median, with the gap widest at VP level. Benchmarking against a national salary survey will cost you candidates.
Three days in office is now the New York norm and most senior candidates accept it. Four or five days narrows the pool sharply. Fully remote puts you in a national market with different comp math.
Strong NYC candidates commonly run two or three processes at once. The employers that win are rarely the ones paying the most. They are the ones that get to an offer first.
Base salary ranges we see across active searches and completed placements in the New York metro.
| Role | NYC Base Salary Range |
|---|---|
| VP of eCommerce | $210,000 to $290,000 |
| Director of eCommerce | $160,000 to $210,000 |
| Head of Retention / CRM | $150,000 to $195,000 |
| Senior Performance Marketing Manager | $115,000 to $150,000 |
| Site Merchandising Manager | $90,000 to $125,000 |
| eCommerce Manager | $95,000 to $130,000 |
| eCommerce Analyst | $80,000 to $110,000 |
Base salary only. Bonus, equity, and total compensation vary considerably by company stage: venture-backed DTC brands often weight equity heavily, while enterprise retail leans on cash bonus. For a full breakdown by role and vertical, see our 2026 eCommerce Salary Guide.
We place across all nine eCommerce practice areas for New York employers, from C-suite leadership through functional managers.
New York's eCommerce economy skews heavily toward a handful of categories. These are the verticals where our NYC network runs deepest.
Most New York searches produce an initial shortlist in 2 to 3 weeks and a placed candidate in 4 to 8 weeks.
We get into the specifics: the business problem the hire solves, scope, comp range against NYC benchmarks rather than national ones, hybrid expectations, and what success looks like at 6 and 12 months.
We source against our network of 100,000+ eCommerce professionals, prioritizing passive candidates already in the NYC market. Every candidate is personally screened before you see them.
You receive pre-screened candidates with a written assessment of each, including a read on whether they are genuinely ready for your scope. We brief every candidate on your business before you speak.
We stay active through negotiation and start date, which matters more in New York than anywhere else given how often candidates hold competing offers. Every placement includes a replacement guarantee.
We recruit across the full NYC metro: Manhattan, Brooklyn, Queens including Long Island City, and the commuter belt across northern New Jersey, Westchester, Long Island, and Fairfield County, Connecticut. Many New York eCommerce roles draw candidates from a 90-minute radius, which meaningfully widens the pool for hybrid positions.
VP of eCommerce roles in the NYC metro typically run $210,000 to $290,000 in base salary. Director of eCommerce roles typically run $160,000 to $210,000. New York compensation generally sits 10 to 20 percent above the national median for equivalent eCommerce roles, with the widest premium at the leadership level. For detail by role and vertical, see our 2026 eCommerce Salary Guide.
Most mid-level New York eCommerce roles fill within 3 to 6 weeks of engagement. VP and Director searches typically close in 4 to 8 weeks. NYC is a fast market and strong candidates often hold multiple offers, so a compressed interview process is usually the single biggest factor in closing a hire.
Yes. New York has one of the deepest digital agency ecosystems in the world, and we place account, strategy, performance media, and creative talent at agencies as well as brand-side eCommerce teams. NYC candidates frequently move between brand and agency, and we screen for which environment a candidate is genuinely suited to rather than assuming the transition is automatic.
Yes, though the two produce very different candidate pools. Most New York eCommerce employers now expect 3 days in office, and senior candidates in the market largely accept that. Fully remote roles based out of New York compete against a national candidate set, which changes both the sourcing strategy and the compensation benchmark. We will flag the tradeoff during intake so you can decide deliberately.
Our fee is 20% of the placed candidate's first-year base salary, invoiced on their start date with net 30 terms. We work on contingency, so there is no retainer and no upfront cost. Every placement includes a replacement search guarantee at no additional cost. Learn more about our model.
Tell us about the role. We will tap our New York eCommerce network and come back within one business day with a realistic read on the market.