eCommerce Placement places Head of Subscriptions and Loyalty leaders at DTC brands, subscription businesses, and CPG companies across the US, Canada, and UK. Contingency-based. No placement, no fee.
Quick Answer
eCommerce Placement recruits Head of Subscriptions and Loyalty leaders for DTC brands and subscription businesses. Contingency-based. No placement, no fee.
The Role
The Head of Subscriptions and Loyalty owns recurring revenue and repeat purchase: subscription program design and economics, loyalty and rewards, retention and churn reduction, and the lifecycle marketing that supports them. The role is deeply analytical and cross-functional, working across product, marketing, and finance to grow lifetime value.
Our Approach
We work on contingency, meaning you pay our fee only when we successfully place a candidate. No retainer. No upfront cost. Our fee is 20% of the placed candidate's first-year base salary, invoiced on their start date.
Every placement includes a replacement guarantee. If a hire does not work out within the guarantee period, we conduct a new search at no additional cost.
Start a Search →Why Specialize
Retention leadership is a distinct discipline that acquisition-heavy hiring processes often miss. Here is why a specialist matters.
Growth and acquisition leaders are common. Leaders who can build subscription economics and loyalty programs that actually reduce churn are far rarer, and we screen for the difference.
Subscriptions and loyalty sit between product, lifecycle marketing, and finance. We calibrate which of those the role owns so you interview the right profile.
Candidates with a track record of measurably improving retention and lifetime value are in high demand and rarely on the market. Reaching them takes a network.
What We Fill
Owns recurring revenue, loyalty, and retention strategy.
Churn reduction and lifetime value focus.
Subscription program design and economics.
Rewards programs and lifecycle marketing leadership.
Email, SMS, and retention program ownership.
Senior scope across recurring revenue and loyalty.
Our Process
Most Head of Subscriptions and Loyalty searches deliver an initial shortlist in 2 to 3 weeks and a placed candidate in 4 to 8 weeks.
FAQ
Most searches for this role deliver an initial shortlist within 2 to 3 weeks of engagement. Total time to an accepted offer typically runs 4 to 8 weeks, depending on interview process length and offer negotiation.
Compensation for this role typically ranges from $130,000 to $185,000 in base salary, depending on company size and scope, with senior and VP-level roles higher. Our 2026 eCommerce Salary Guide covers detailed benchmarks.
Subscriptions are recurring purchase programs that create predictable revenue. Loyalty programs reward repeat behavior to increase retention and frequency. Both aim to grow lifetime value, and this role usually owns them together along with the lifecycle marketing behind them.
Candidates often have experience with subscription platforms like Recharge and Ordergroove, loyalty platforms like Smile.io and Yotpo, and lifecycle tools like Klaviyo and Attentive.
Yes. Retention and loyalty leadership roles are frequently remote or hybrid. We place candidates across the US, Canada, and UK.
Tell us about the role and we will be in touch within one business day.