eCommerce SEO Manager Recruiter | SEO and GEO Manager

What We Place

What Does an eCommerce SEO / GEO Manager Do?

The eCommerce SEO / GEO Manager owns organic search visibility across traditional search engines and AI-powered discovery platforms, driving traffic, revenue, and brand visibility through both classic SEO and Generative Engine Optimization.

As AI search reshapes how consumers discover products, the SEO role is evolving rapidly. The SEO / GEO Manager combines deep technical and content SEO expertise with an emerging understanding of how to optimize for AI-generated answers and recommendations. They report to a Director of Digital Marketing or Director of eCommerce.

Core Responsibilities

Own organic search strategy across traditional SEO and AI-powered discovery platforms
Conduct technical SEO audits and manage on-site optimization for eCommerce
Develop and execute content strategies to improve organic rankings and traffic
Optimize product pages, category pages, and PDPs for both search engines and AI crawlers
Monitor and respond to Google algorithm updates and AI search developments
Build and execute link acquisition and digital PR strategies
Develop GEO strategies to improve brand visibility in AI-generated answers
Analyze organic performance using GA4, Google Search Console, and SEO tools

Why eCommerce Placement

Why Use a Specialized eCommerce SEO Recruiter?

Unlike generalist recruiters, every search we run is focused exclusively on digital commerce talent. We know the roles, the platforms, and the people.

eCommerce SEO Depth

eCommerce SEO has unique requirements around faceted navigation, PDPs, and site architecture. We screen specifically for these skills.

GEO Forward Thinking

We are actively building a network of SEO professionals who are developing GEO expertise, a skill set that is increasingly valuable as AI search grows.

Technical and Content Balance

Strong eCommerce SEO managers blend technical site work with content strategy. We screen for both.

No Placement, No Fee

Contingency model. You only pay when we successfully fill the role.

Compensation Benchmarks

eCommerce SEO / GEO Manager Salary Ranges

Compensation varies by company size, scope, and geography. These ranges reflect current US market conditions across our placement history.

eCommerce SEO / GEO Manager — Base Salary Benchmarks (US)

$70K-$95K

Associate / Early Manager
(2-4 years experience)

$95K-$125K

Mid-Level Manager
(4-7 years experience)

$125K-$155K+

Senior Manager
(GEO and technical SEO depth)

* Base salary only. Total compensation may include annual bonus and equity. Contact us for current benchmarks specific to your sector.

Candidate Profiles

What Makes a Strong eCommerce SEO / GEO Manager?

Top eCommerce SEO managers are equal parts technical and strategic. They understand how site architecture, content, and authority combine to drive organic performance and they are actively developing expertise in how AI search changes the equation.

Must-Have Qualifications

3+ years of SEO experience with a focus on eCommerce or retail
Technical SEO proficiency: crawlability, schema markup, Core Web Vitals, and faceted navigation
Experience optimizing large-scale eCommerce product catalogs
Proficiency in SEO tools: Semrush, Ahrefs, Screaming Frog, and Google Search Console
Content strategy experience: SEO-driven content planning and PDP copywriting
Familiarity with GEO and LLM optimization concepts and the emerging AI search landscape
Analytical skills and ability to connect organic traffic to revenue outcomes
Experience working with development and product teams on technical implementations

Client Feedback

What Hiring Companies Say

eCommerce Placement's work quality distinguishes them from other providers. They helped us hire four candidates within four months and excelled at listening to our needs.

VP of Human Resources

National Retail Brand

They helped us find and place multiple eCommerce team members who became some of our best hires. They scoped our roles well and consistently presented the right level of candidate.

Chief Marketing Officer

DTC Consumer Brand

Unlike generalist recruiters, their team understood exactly what our eCommerce business needed. Every candidate they sent could do the job on day one.

CEO

Mid-Market Online Retailer

Common Questions

Frequently Asked Questions

What is GEO and why does it matter for eCommerce?

Generative Engine Optimization (GEO) is the practice of optimizing content and brand presence to appear in AI-generated answers from tools like Google AI Overviews, ChatGPT, Perplexity, and others. As consumers increasingly use AI to discover products, GEO is becoming a meaningful driver of eCommerce traffic and brand visibility alongside traditional SEO.

Do most SEO candidates already have GEO experience?

GEO is still emerging, so deep hands-on experience is rare. We look for candidates with strong SEO fundamentals who are actively developing GEO expertise and have a clear understanding of how AI search works. The fundamentals overlap significantly.

Should an eCommerce SEO manager also handle content marketing?

Often yes, especially at smaller organizations. Many eCommerce SEO managers also own content strategy and blog programs. We will scope the role with you and find candidates whose breadth matches your needs.

How long does an SEO Manager search take?

Most searches take 4-6 weeks. Technical eCommerce SEO managers with strong track records are in relatively short supply.

What is your fee?

Contingency model. No placement, no fee. New clients receive a 10% discount on their first placement.

Hire an eCommerce SEO / GEO Manager Who Drives Organic Visibility and AI Search Performance