About the Role
Our client, a fast-growing health and wellness brand sold online and in thousands of stores nationwide, is looking for an Associate Manager, PXM & Digital Shelf to make sure its products are accurate, compelling, and conversion-ready across every retailer.com site.
This is a hands-on execution role. You will own day-to-day item setup, content publishing and syndication, and PDP quality monitoring across the brand’s PIM and syndication platforms. Working within established processes and standards, you will resolve content issues quickly, support new item launch readiness, and surface optimization opportunities through digital shelf analytics and cross-functional coordination. The role reports to the Senior Manager, PXM & Digital Shelf.
Success here takes exceptional attention to detail, strong critical thinking and problem-solving, and the ability to manage a high volume of SKUs and deadlines with accuracy.
Key Responsibilities
Item Setup & Digital Shelf Maintenance
- Complete item setup and attribute data entry in PIM and syndication platforms such as Salsify, Syndigo, IX-ONE, and 1WorldSync, making sure data is complete, correctly formatted, and mapped to the right channels
- Support new item setup and launch readiness, including Above the Fold (ATF) imagery briefs and asset management informed by competitor insights
- Monitor PDP content health and accuracy across retailers, including titles, bullets, descriptions, images, attributes, and A+/below-the-fold content
- Find and fix missing content, incorrect claims, outdated pack and size information, taxonomy errors, broken variations, and suppressed listings
- Ensure product data and imagery meet retailer-specific requirements and internal brand standards, and run regular content audits
- Recommend ongoing content optimizations that reflect consumer trends, including AEO/GEO
- Execute content updates through syndication portals and internal and external endpoints, and partner with account teams on manual updates
- Manage content data through the delivery pipeline, from receipt of final art and copy through customer syndication and site troubleshooting, aligned to go-live timelines
- Support A+ and enhanced content setup, and own brand store updates in partnership with account teams
- Build and maintain digital catalogs and materials used to view the product assortment
- Own ratings and reviews syndication and Bazaarvoice catalog management, including feed accuracy, product matching, and review distribution to retailer sites
Issue Management & Cross-Functional Coordination
- Triage and resolve digital shelf requests related to content, catalog, and brand presentation, escalating complex or recurring issues
- Coordinate with eCommerce, Marketing, Brand, Creative, Commercialization, Sales and account teams, external agencies, and retailer partners to resolve content issues
- Track and document recurring issues, retailer change requests, and rejections to support accurate reporting and follow-up
Reporting, Insights & Optimization
- Track and report on KPIs including content completeness score, ratings and reviews, and sales impact
- Provide regular reporting and competitor benchmarking, and turn findings into clear recommendations that support launch planning and content briefs
Qualifications
Must Have
- Bachelor’s degree in Marketing, Communications, eCommerce, or a related field, or equivalent experience
- 1–3+ years in eCommerce, digital merchandising, or product content operations
- Hands-on experience with Salsify and Syndigo
- Exceptional attention to detail, with the ability to manage many SKUs, retailers, and deadlines at once
- Strong critical thinking and problem-solving skills: able to research issues, find the root cause, and decide the right path forward
- Strong Excel skills, including working with large data files
- Excellent organization and time management; process-driven and comfortable in a fast-paced environment
- Strong communication and collaboration skills at every level of an organization, and the ability to build consensus with multiple stakeholder groups
- Self-directed, with a strong sense of accountability
Nice to Have
- CPG experience
- Experience with IX-ONE/RIVIR, Nielsen Brandbank, or 1WorldSync
- Experience with retailer portals such as Amazon Vendor Central or Seller Central, Walmart Supplier One, and Target Partners Online
- Familiarity with SEO/AEO/GEO best practices and digital shelf analytics tools
- A personal passion for healthy, sustainable brands
Location & Compensation
- Location: Fully remote (US); occasional travel may be required
- Base salary: $85K–$95K
- Bonus: 10%