About the Role
Our client is an eCommerce agency that helps the world’s leading brands accelerate growth across every major digital marketplace, with near real-time performance measurement that improves sales, share, and profit. Its teams span the Americas, Europe, and Asia-Pacific.
The agency is looking for a Media Manager, Amazon to join its Client Services team. Media Managers own client relationships and serve as the agency’s lead contact, handling complex clients and issues and bringing proactive strategies to grow sales. The best Media Managers communicate effectively at senior levels, have a proven track record of solving complex Amazon challenges, and know how to drive business growth and influence strategic change.
You will create, monitor, and track Search and Display campaigns on Amazon and emerging platforms, manage large, complex clients independently, lead client calls, and keep campaign activity on budget. As a consultative partner, you will advise clients on investment levels, product assortment, and media support, highlight on-site opportunities, and resolve issues as they arise. As a senior member of the media team, you will also help develop the agency’s Media Specialists as they grow in their careers.
Key Responsibilities
Client Leadership & Strategy
- Lead daily client engagement and bi-weekly client calls, and drive strategy discussions
- Help clients plan and develop budgets, then deliver campaigns against the KPIs agreed with them
- Educate clients on best-in-class strategy, and translate industry news and macro trends into tailored recommendations
- Work with internal teams to identify new opportunities for clients and to quickly resolve any client issues
- For full-service clients, connect weekly with the internal Retail team
- Regularly highlight the value the agency drives for each client
Campaign Management & Optimization
- Provide guidance on product optimizations so campaigns are set up for success
- Manage keyword selection and optimal bid levels across available advertising options
- Check budget pacing daily and review Search and Display activity daily, with weekly and monthly analysis
- Manage the promotional planning calendar for client campaigns
- Create, test, measure, and analyze customer shopping and purchasing behavior to improve outcomes
Reporting & Insights
- Develop and manage daily, weekly, and monthly reporting, analytics, and performance insights
- Establish key metric reports, track progress and trends, and clearly communicate campaign results
Team Development
- Coach and develop Media Specialists working toward a Media Manager role
Travel is required based on client needs.
Qualifications
- 4 years of account management experience
- Proven experience in digital marketing and advertising, with a focus on Amazon’s advertising platforms
- Experience developing, managing, and analyzing online promotional campaigns
- Digital marketing and financial or quantitative analytics experience
- Strong analytical skills, including Excel pivot tables and VLOOKUP
- Detail-oriented, with strong project management and organizational skills and the ability to meet tight deadlines
- Strong interpersonal, presentation, and communication skills
- An innovative, scrappy, independent thinker who influences with data
- Thrives in dynamic, demanding situations with minimal supervision
Location & Compensation
- Location: Hybrid, in office 3 days a week in Irving, TX; Denver, CO; Chicago, IL; New York, NY; Seattle, WA; Rogers, AR; or Baltimore, MD
- Base salary: $90K–$110K
- Travel: Required, based on client needs