Retail Media Leadership Recruiting

Hire a Director of Retail Media Who Builds and Scales Your Retail Media Practice

eCommerce Placement exclusively recruits within digital commerce. We place Directors of Retail Media at brands, agencies, and retailers across the US, Canada, and UK.

Start a Director of Retail Media Search
200+
Companies Served
100%
eCommerce Focus
US, CA, UK
Markets Covered
Contingency
No Placement, No Fee

What Does a Director of Retail Media Do?

The Director of Retail Media leads the strategic development and execution of retail media investment across Amazon, Walmart, Instacart, and other networks, often managing a team of retail media managers and analysts.

As retail media becomes a core growth lever for consumer brands, the Director of Retail Media has emerged as a critical hire. This leader owns retail media strategy, budget allocation, and cross-network performance, and typically reports to a VP of eCommerce, VP of Marketing, or Chief Revenue Officer. They bridge brand strategy, shopper marketing, and digital performance.

Core Responsibilities

  • Own retail media strategy and budget allocation across all retail networks
  • Lead and develop a team of retail media managers and analysts
  • Define KPIs and performance frameworks for retail media investment
  • Build joint business plans with retail partners such as Amazon, Walmart, and Instacart
  • Partner with brand, trade, and sales teams to align retail media with broader marketing strategy
  • Evaluate new retail media network opportunities and emerging ad formats
  • Present retail media performance and strategy to senior leadership
  • Drive incrementality measurement and attribution methodology

Why Use a Specialized Retail Media Recruiter?

Unlike generalist recruiters, every search we run is focused exclusively on digital commerce talent. We know the roles, the platforms, and the people.

1

Retail Media Leadership Network

We know the senior retail media talent pool across brand-side and agency, including leaders not actively job seeking.

2

Strategy and Execution Screening

Director-level retail media hires need both strategic vision and hands-on platform credibility. We screen for both.

3

Role Scoping Expertise

Retail media org structures vary widely. We help you define the right scope before sourcing begins.

4

No Placement, No Fee

Contingency model. You only pay when we successfully place the right person.

Director of Retail Media Salary Ranges

Compensation varies by company size, scope, and geography. These ranges reflect current US market conditions across our placement history.

Director of Retail Media — Base Salary Benchmarks (US)

$130K-$165K
Mid-Market Brand
($75M-$300M revenue)
$165K-$205K
Large Brand / Major Agency
($300M-$1B revenue)
$205K-$240K+
Enterprise / Top-Tier Agency
($1B+ revenue)

* Base salary only. Total compensation may include annual bonus and equity. Contact us for current benchmarks specific to your sector.

What We Look For in a Director of Retail Media

Strong Directors of Retail Media have built and managed retail media programs at scale. They combine strategic thinking with deep platform knowledge and the leadership skills to build high-performing teams.

Must-Have Qualifications

  • 6+ years in retail media or digital advertising with 2+ years in a leadership role
  • Proven track record managing large retail media budgets ($5M+ annually preferred)
  • Deep expertise across multiple retail media networks: Amazon, Walmart, Instacart, and others
  • Experience leading and developing a team of retail media specialists
  • Strong understanding of incrementality measurement and retail media attribution
  • Ability to build cross-functional relationships with brand, sales, and finance teams
  • Experience presenting retail media strategy and performance at VP and C-suite level
  • Background in shopper marketing, trade marketing, or digital performance marketing

What Hiring Companies Say

eCommerce Placement's work quality distinguishes them from other providers. They helped us hire four candidates within four months and excelled at listening to our needs.
VP of Human Resources
National Retail Brand
They helped us find and place multiple eCommerce team members who became some of our best hires. They scoped our roles well and consistently presented the right level of candidate.
Chief Marketing Officer
DTC Consumer Brand
Unlike generalist recruiters, their team understood exactly what our eCommerce business needed. Every candidate they sent could do the job on day one.
CEO
Mid-Market Online Retailer

Frequently Asked Questions

Is retail media experience at an agency equivalent to brand-side?
Yes, and often preferred. Agency experience typically means managing larger budgets across more networks and categories, which translates well to brand-side Director roles. We place candidates from both backgrounds.
How long does a Director of Retail Media search take?
Most Director-level searches take 5-8 weeks. Retail media leadership is a competitive market so strong candidates attract multiple offers. We recommend a responsive interview process.
What size companies are you typically placing Directors of Retail Media at?
We place Directors of Retail Media at mid-market to enterprise consumer brands, as well as at leading retail media agencies. Company size typically ranges from $75M to $5B+ in revenue.
Do you place retail media leaders at retailers as well as brands?
Our primary focus is brand-side and agency placements. For retailer-side retail media roles, contact us and we can discuss whether our network is a fit.
What is your fee structure?
We work on a contingency basis. No placement, no fee. New clients receive a 10% discount on their first placement.

Ready to Start Your Director of Retail Media Search?

Tell us about the role and we will be in touch within one business day.

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