eCommerce Placement specializes in placing Lifecycle Marketing, Retention, CRM & Email Marketing talent at DTC brands, retailers, and agencies across the US, Canada, and UK. Contingency-based. No placement, no fee.
The Role
Lifecycle marketing, retention, CRM, and email are the revenue-compounding engine of every DTC and eCommerce business. As acquisition costs rise, the brands that win are the ones that keep customers coming back. Whether you need a Director of Lifecycle Marketing to build the strategy from scratch, an Email Marketing Manager to own Klaviyo execution, or a Retention Marketing Manager to improve repeat purchase and LTV, finding the right hire requires a recruiter who understands the full retention stack.
Our Approach
We work on contingency, meaning you pay our fee only when we successfully place a candidate. No retainer. No upfront cost. Our fee is 20% of the placed candidate's first-year base salary, invoiced on their start date.
Every placement includes a replacement guarantee. If a hire does not work out within the guarantee period, we conduct a new search at no additional cost.
Start a Search →Why Specialize
Lifecycle marketing, email, and retention in eCommerce are distinct from B2B or enterprise CRM. The tools, the metrics, and the strategy are fundamentally different. Here is what we look for.
The best lifecycle marketing candidates are fluent in Klaviyo, Attentive, Postscript, Braze, and similar platforms. We screen for platform depth relevant to your specific tech stack, not just general email marketing experience.
Strong candidates think in terms of customer journeys, segmentation, LTV optimization, and repeat purchase strategy, not just open rates and click-throughs. We screen for strategic thinking alongside hands-on execution capability across email, SMS, and loyalty.
The best lifecycle and retention marketers are analytical, comfortable with A/B testing, cohort analysis, retention modeling, and contribution margin thinking. We assess data fluency as part of every screen.
What We Fill
Senior CRM leadership owning retention strategy, team, and lifecycle marketing across all customer touchpoints.
Day-to-day management of CRM programs including email, SMS, push, and loyalty for eCommerce brands.
Email program ownership including flows, campaigns, segmentation, and performance optimization.
Full customer lifecycle ownership from acquisition to retention and win-back.
Mobile messaging specialist with expertise in SMS and push notification platforms.
Retention-focused role combining CRM, loyalty, and customer experience strategy.
Our Process
Most CRM and lifecycle marketing searches deliver an initial shortlist in 1 to 2 weeks and a placed candidate in 3 to 6 weeks.
FAQ
Our CRM candidates have experience across Klaviyo, Attentive, Postscript, Braze, Iterable, Salesforce Marketing Cloud, HubSpot, and other eCommerce-specific platforms. We align platform requirements with your existing tech stack during the intake process.
CRM Manager compensation at eCommerce brands typically ranges from $75,000 to $110,000 in base salary. Director of CRM roles typically run $120,000 to $160,000. Our 2026 eCommerce Salary Guide includes detailed benchmarks by role and level.
Partially. B2B CRM experience provides a foundation in segmentation and automation logic, but eCommerce CRM has distinct differences including higher send frequency, more complex flow architecture, DTC-specific metrics, and platform-specific knowledge. We screen specifically for eCommerce CRM fluency, not just general marketing automation experience.
Yes. We recruit CRM and lifecycle marketing talent for agencies managing retention programs on behalf of eCommerce clients, as well as brand-side roles. Agency CRM roles require client management skills in addition to platform and strategy expertise.
Strong eCommerce CRM candidates track metrics including repeat purchase rate, customer lifetime value, email revenue contribution, flow vs. campaign revenue split, list growth rate, deliverability metrics, unsubscribe rates, and SMS opt-in and conversion rates. We assess metric fluency as part of every CRM screen.
Tell us about the role and we will be in touch within one business day.